The Times of India making optimum use of all different media. All the times group publications, i.e. Times Property, Bombay Times, Times of India, etc. will feature ET Realty Expo 2009. An ad-campaign will be specially designed to invite trade visitors. Individually addressed invitations will be sent to affluent families, corporate-property managers, corporate houses, MDs, HRD administration heads, civil planners and key decision makers from the industry. Invites will be sent to the members owning gold credit cards, the members of prestigious clubs and premium account holders. Outdoor media like hoardings and other reminder media will support the event.