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Strategic Management Workshop on 22-April-2017 at CSI-Bangalore Chapter


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About The Event

One Day Workshop on

" Strategic Management ’’
Venue : CSI-BC Premises, Bangalore. On: Saturday
Date: 22-April-2017
From: 9.30 am to 5.30 pm

Strategic Management is an important process that enables managers at all levels to take appropriate decisions to ensure Growth, Stability, Survival and Profitability of Organizations in any field.

Course Overview
The course aims at emphasizing the necessity to understand the importance of identifying and implementing various steps of strategic Management function for success and attainment of business goals.

It provides incite to the strategic management tools available to analysis the internal and external environment, assess the status of the organization and steps needed to take the organization to meet the goals of the organization.

1. Introduction
2. Characteristics
3. Dimensions of Strategic Decisions
4. Strategic Management Process
5. Strategic Vision
6. Mission Statement
7. Environment Analysis
8. Organisation Analysis
9. Strategic Choices
10. Strategy Implementation
11. Benefits of Strategic Management
12. Conclusion

General exposure to Organisation Functions and Business practices. Understanding of production and Marketing Functions. Familiarity with Management Vocabulary

Who Should Attend?
1.Practicing Managers
2.Management students
3.Management Faculty
4.Self employed
5 Consultants

Workshop Fee
CSI Member Rs. 3,000/- ,
Others Rs. 4,000/-,
CSI-Member-Academician-Rs. 2,500/-
Non-Member-Academician Rs. 3,000/-
Student Member Rs. 1,500/-
Other Student Rs. 2,000/-
***Team of 3 and above - 10% discount

Key take away

1. Understanding of challenges in business
2. Need keep a continuous watch on internal and external environment.
3. Understanding the usefulness of various Strategic Management tools like- Product Life
Cycle, BCG matrix, Porter 5 Force Model, Swot Analysis, GE-9 cell analysis, McKINSEY 7-S Framework, merits of Cost Leadership, Differentiation, Focus

Workshop Facilitator : Prof. T.V. Krishnamurthy, B.Sc, BE, MBA
Fellow CSI, FIE, Retired HOD-MBA, MVJ College of Engineering, Served in BHEL Tiruchy for 30 years in various capacities and finally as AGM-Ancillary Development, 5 years as Vice- President software services in IMR GLOBAL Bangalore, and 15 years in M V J College of Engineering, as HOD-MBA,MCA and as Registrar Academic services. Served as founder Chairman CSI Tiruchy Chapter, Chairman- Tiruchy Local Centre of The Institution of Engineers (India), serving as project guide for AMIE-Section B students under Computer Engineering Division.

Registration fees
Cheque to be drawn in favour of CSI Bangalore Chapter
A/c No. 33762189110,
Payable at State Bank of India, B1, Cross Road, MIDC, Andheri(E) Mumbai - 400 093.
IFSC Code / NEFT / RTGS Code: SBIN0007074,
MICR : 400002057, IFSC :SBIN0003298,
Phone.No : 022-28362419

Participation only through advance registration, (Batch size : 20 participants only)

Note : - Out station participants need to confirm at least 2 days prior to the commencement of the training
Use for online registration Event URL:

Venue & For Registration Contact
Mr Sridhar H.C
CSI Bangalore Chapter, Unit No.201,
2nd Floor, MB Center,
134, Infantry Road,
Bengaluru - 560 001.
080 22860461 / 40906171
Tele / Fax


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