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THEME: Starting up in E-commerce
Flipkart, Snapdeal, Amazon, Urban Ladder, Fabfurnish, BabyOye, Jabong, Yepme, Zivame, BigBasket... Chances are you would have heard of at least a couple of these companies in the last year and bought from at least one of them.
To say eCommerce in India has taken off would be an understatement at the very least. The Indian eCommerce industry has been flying high with funding rounds and valuations running into the billions to the daily traffic to some of these portals crossing the tens of millions.
So what is so special about the eCommerce industry? What does it take to get started up? More importantly, considering the number of players out there, what does it take to become successful? How do you go about marketing and selling? What do you get first, demand or supply? How do you convince offline players to come online?
These are just a few of the many things that will be covered in the upcoming edition of Startup Saturday Bangalore.