Book Online Tickets for Social Media Marketing MasterClass - Oct, Mumbai. Highly practical, hands-on training, skills, tools, and confidence, enabling to create & execute the very best social media strategy for your Business, Products, Services.
How Will It Benefit the Attendants?

Learn the proven Social Media Marketi

Social Media Marketing MasterClass - October 21 - Mumbai

 

  • Early Bird Registration

    Early Bird Registration Available till Sep 7.

    Last Date: 30-09-2018

    INR 6000
  • Registration

    Single Participant Entry Ticket. Admit Card needs to be provided in print before attending the works...hop.

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    Start Date: 01-10-2018

    INR 8000
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About The Event

Highly practical, hands-on training, skills, tools, and confidence, enabling to create & execute the very best social media strategy for your Business, Products, Services.

How Will It Benefit the Attendants?

  • Learn the proven Social Media Marketing Strategies & Practices
  • Develop you as Social Media Marketing professional
  • Real-World Techniques to Increase Community Building, Engagement, Optimising Conversion & Advocacy Using Social Media Marketing tools & tactics
  • Understand the Social Media landscape
  • Build Social Media Playbook, engage and interact more effectively online
  • Quantify, Monitor, and Expand efforts towards reaching goals define processes and determine KPIs
  • Leverage best social media practices
  • Link online engagement to targeted objectives specific to your goals
  • Implement effective social media activity that contributes to your business objectives
  • Innovate with content, tools, influencers, and communities
  • Motivate and incentivize to achieve a social business
  • Post Workshop Support in Query Resolution, Advisory & Implementation
  • The Attendant will be a part of our Alumni Network

Programme Structure:

Developing a Social Media Strategy – Building Social Media Playbook

  • Understanding Social Media Marketing & Types of Social Media Campaigns
  • Building a Social Media Marketing Strategy and Implementing a Plan
  • Understanding & Implementing a plan on Facebook, Twitter, Instagram and LinkedIn
  • Social Media Community Based Marketing
  • Social Media Content Writing & Generating Backlinks
  • YouTube Marketing And Video Production Techniques
  • Social Media Marketing And Search Engine Optimisation – SEO

Outbound Marketing on Social Media

  • Understand what Social Media Marketing is and how it has developed
  • Developing your Social Media Campaign
  • Paid Advertisements Campaign Building, A/B Testing, Affinity/Look-Alike Audience Groups

Social Monitoring & Listening

  • Develop Social Listening to Understand Customer Preferences and Competitor Actions
  • Understand How To Use The Listening Framework
  • Influencer Marketing Using Social Media
  • Understand the Difference between Paid, Earned, and Owned Media

Setting Objectives & KPIs

  • Learn how to set SMART Objectives for Social Media.
  • Understand the different types of KPIs and how to use them for your Social Media Activities.
  • Understand how to measure and optimize your Social Media Campaigns, calculate Social Media ROI.
  • Understand the impact of Social Media on Engagement for Brands.

Who Should Attend?

Marketers who need to gain a deeper understanding of the benefits and practicalities of Social Media Marketing, to harnessing the opportunities and learning how to build it into their digital strategy.

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