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We spend over 2.2 hours a day on all Social Media Channels. Thats more than twice the global average of 26% and slightly more than the world average of 2.0 hours spent a day.
 
From Facebook, Twitter, LinkedIn, and Youtube, to Instagram,

Social Media and E-mail Marketing Course

 

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About The Event

 

We spend over 2.2 hours a day on all Social Media Channels. Thats more than twice the global average of 26% and slightly more than the world average of 2.0 hours spent a day.

 

From Facebook, Twitter, LinkedIn, and Youtube, to Instagram, Pinterest, and SnapChat, Social Media Marketing have dominated our cultural landscape. How can you or your business tap into this growing trend by Social Media Marketing?

 

This 2-day intensive Social Media Marketing Course provides a realistic hands-on session for beginning to intermediate level. It empowers our participants to jumpstart their Social Media Marketing journey.

 

Peppered with practical international and local case studies, role-playing scenarios, demonstrations, and hands-on activities, Social Media Marketing Course attendees will learn how to create, grow, and measure the effectiveness of their Social Media Marketing campaigns. 

 

Throughout this Social Media Marketing course, learners will be equipped with a rigorous step-by-step process in creating, managing, sustaining and measuring their Social Media Marketing campaigns. 

 

The Social Media Marketing course module has been created keeping in mind how pivotal it is for brand managers to equip themselves with the working knowledge of the social media industry

 

Social Media Marketing Course: Weekend Batch

 

Schedule For Social Media Marketing Course 

 

Day 1 Saturday: Timing - 9:45 am - 6:00 pm (8 hours) 

 

Introduction to the world of Social Media Marketing

 

What is Social Media Marketing?

 

Why Social Media Marketing?

 

Choosing Social Media platforms?

 

Objectives, goals & tasks in Social Media Marketing.

 

Case study 

 

Facebook & Instagram Platform for Business/Professional Usage

 

What is a Business Pages?

 

Management of the page

 

Writing content & making creatives for the page

 

Facebook Settings

 

Hands-on training on Facebook & Instagram audience targeting & creating campaigns on both through Facebook Adverts (Comprehensive activity with a live campaign). 

 

Instagram Platform

 

Profile Management

 

Hashtag Magic

 

Search and connect

 

Blogger/Influencer Marketing

 

Instagram Advertising with Facebook 

 

Day 2 Sunday: - 10:00- 6:00 (8 hours) 

 

Twitter

 

Profile Management

 

Hashtag Magic

 

Search and connect

 

Blogger/Influencer Marketing

 

Twitter Advertising

 

LinkedIn

 

Profile Management

 

LinkedIn Pulse

 

LinkedIn Pages

 

LinkedIn Groups

 

LinkedIn Advertising 

 

Youtube Video Advertising

 

Channel Management

 

Advertising overview

 

Content Planning & Marketing

 

Social & Content Strategy building

 

Content Calendar building

 

Introduction to Blogging 

 

Email Marketing using MailChimp

 

Email Marketing advantages and When to use it

 

How to create an Email Marketing list

 

How to develop an email list

 

Creating & running Email Marketing Campaigns (Major Hands-On Activity)

 

Final review

 

Case Study review

 

Certification

 

Queries

 

Who Should Attend this Social Media Marketing Course:

 

  • Brand Managers

 

  • Agency Professionals

 

  • Upcoming Bloggers and Influencers

 

  • Students

 

  • Marketing Professionals

 

  • Business Owners/Co-founders 

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