Responsibility for Off-label Claims in Social Media

Overview:
One big issue is how you patrol and control what someone else is saying about your product in a public forum. Once the off-label information is out there, what is scope your responsibility?

Why should you Attend:
What is considered "off-label"
Using social media website "likes" and links
Direct to Consumer promotion pitfalls
Fair and balanced information

Areas Covered in the Session:
Understand how social media is labeling
Learn how third parties place you in jeopardy
Understand FDA's concern about "fair and balanced" information
Ways to define your social media responsibilities

Who Will Benefit:
Regulatory Affairs Directors
Marketing Directors
Sales Managers
Website Managers
Importers

Speaker Profile:
Casper (Cap) Uldriks, through his firm "Encore Insight LLC," brings over 32 years of experience from the FDA. He specialized in the FDA's medical device program as a field investigator, served as a senior manager in the Office of Compliance and an Associate Center Director for the Center for Devices and Radiological Health.

Event Fee: One Dial-in One Attendee Price: $150.00