Professional Certificate Training in Business and Social Media Writing

Professional Certificate Training in Business and Social Media Writing


  • Advance Register with Rs.5000/- and balance Rs.15000/- on spot

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    INR 5000
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About The Event


Good writing skill is considered as important as verbal skill and an essential ingredient to excel in career. Unfortunately, a constant complaint from manager and employers is that 'poor writing skills' is one of the main problems affecting organization's productivity. Business writing helps to connect with individuals to achieve objectives, meet deadlines and ultimately, drive profits. Learning and honing business writing skills can have a positive impact on an individual's career advancement.

 Outcome of the training

  1. The participant will learn and practice correct ways of writing various business documents including: Emails, Proposals and Reports, Memos, Business letters, Business cases, Briefing notes, Minutes, Agendas, Media releases, Writing for Web and Social Media
  2. The participants will be able to effectively communicate at the work place and be confident about the business documents they produce.
  3. The participant will be able to write clearly, concisely, accurately, and efficiently.

Training Highlights

  1. Practical sessions and demonstrative lectures
  2. Over 15 sets of practice assignment - Customized based on participants industry / profile
  3. One to one assessment: Our 3 A (Assignment, Assessment and Advice by mentor) prepares learner to communicate effectively.
  4. Online training licence for reference, practice, assessment and
  5. certification Refer:
  6. Certification on completion of the assignment and assessment
  7. Handbook on business writing ( Copyrights ZeebraCross™)

Course Content

Module 1:  Introduction to business writing

Module 2:  Basics of writing professional documents

Module 3:  Overview of business writing process

Module 4:  Writing effective e-mails

Module 5:  Report writing

Module 6:  Representing data visually

Module 7:  Business presentation

Module 8:  Writing different types of business documents – Memos, Business letters,

                    Business Cases, Proposals, Briefing Notes, Minutes, Agendas and

                    Media Releases

Module 9:  Online and offline writing

Module 10: Writing for social media - Developing Social Media plan, Principles of    

                   effective social media writing, Developing ontent for Social Media, Using

                   Web Content as  Source Material forSocial Media Content How to write

                   for Facebook, Twitter, Linkedin and Blogging.

Assessment and Certification:

To be awarded the certificate in business and social media writing, the participants will be required to complete all the given assignments at the end of each module by accessing the training portal.

Participant profile - Executives/ Managers / CXO's/ Entrepreneurs

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