Kolkata Retail Forum - 2017

Kolkatta Retail Forum will aim at providing a platform for retail leaders and executives to engage in lucid and focused dialogue with their industry friends and other service providers and examine their management objectives in a vibrant environment.  

Theme : Customer experience: The Competitive Edge 

According to Zendesk, 95% of dissatisfied customers tell people about their experiences. Thanks to the adoption of social media, in just a few clicks, a bad experience becomes public knowledge. Therefore, for retailers, the most important area of focus today is customer experience.

What will decide whether a customer stays or goes to competition is not just the product mix, promotions or location, but customer experience. 

Through interactive sessions with experts and stimulating discussions, the Kolkata Retail Summit seeks to equip retailers with practical insights on making Customer Experience their Competitive Edge.