Introduction to various aspects of Digital Marketing

About the expert - Adit Chouhan

Adit Chouhan is a serial entrepreneur, passionate digital marketer, hands-on marketing coach and a professional anchor. He runs a digital marketing and digital transformation solutions agency in Pune, called CLICKS Technologies which has clients from various sectors across the globe. Adit is also working on another venture called World Digital Conclave which is a platform to build strong global community of digital marketers and technology professionals to connect, collaborate and cultivate together.

As a trainer, Adit has trained more than 1500 professionals and students in digital marketing. Adit has also authored two books – one on marketing and the other on cryptocurrency trading. Adit has been invited as a speaker at IIM Bangalore, SIBM, Ajeenkya DY Patil, Christ College and many other institutes in India and overseas. More about him is available at www.aditchouhan.com 

NOTE: Participants to carry their laptop & mobile (hotspot) internet connectivity for a practical experience at the session. (However, the same is not compulsary & is based on individual participant's convenience)

Topics to be covered:

• Traditional marketing vs digital marketing

• Introduction to the concepts of:
- Web/App development
- Search Engine Optimization
- Search Engine Marketing/Pay Per Click
- Social Media Management and Marketing
- Google Analytics

• Definitions of:
- Affiliate Marketing
- Content Marketing
- Marketing Funnel
- Email Marketing/Drip Campaigns
- Marketing Automation
- Growth Hacking

Date: 15th july, 2019

Time: 10:30 am to 1:30 pm

Venue: ICBI, Pune Center

FEE
FREE for IMPA Certified Members
350/- for IMPA Members
500/- for Non-members

(fee excludes meraevents booking charges)

1 CLC is attached to this training

For more information please contact:

Chapter President, Nikita G -  9923016064
Chapter Secretary, Preeti R - 9545528115

Refund Policy - Fee paid is not refundable