Google Adwords Crash Course

Google Adwords Crash Course

 

  • Early Bird

    Including Networking Lunch

    Sale Date Ended

    INR 1199
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  • Last Day

    Including Networking Lunch

    Sale Date Ended

    INR 1499
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  • Group

    Including Networking Lunch

    Sale Date Ended

    INR 899
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About The Event

Learn one day crash course on Google Adwords by Domain Expert Amarnath Jan. He is a Google Adwords Certified Professional also Handled more than 200 digital marketing projects covering every segment in B2B and B2C space.

 

If you are just getting started with Google AdWords or want to know what is adwords or just stepped out of college, then this is the crash course is for you. Our hands-on Google AdWords training focuses on how AdWords works, how to create and structure your account, and how to create a campaign from start to finish.

 

Adwords Crash course is ideal for anyone who needs to clean up campaigns or start them from scratch.

 

Understanding online advertising is and where PPC fits in.

 

Introduction to Adwords and available platforms in adwords.

 

Understanding Adwords Terminology.

 

How to structure your account, campaigns and ad groups to position yourself for success

 

How to research, identify and refine the keywords and match types you will be bidding on

 

Tips for writing great text ads that will stand out from the competition

 

How Quality Score works and why it is so important in the AdWords auction

 

Creating your first campaign and targeting users by geography, language, device, day of week and time of day

 

How to structure your account, campaigns and ad groups to position yourself for success

 

Cost per Click (CPC), Cost per Acquisition (CPA) and Cost per Impression (CPM) bid types

 

Introduction to Display advertisement.

 

Understanding the reporting features of AdWords and leveraging key user interface components

 

Tracking conversions and measuring ROI from your campaigns.

 

Venue Map