Book Online Tickets for FAST TRACK DIGITAL MARKETING COURSE | MU, Mumbai.  Digital Marketing Course CurriculumDAY 19:30 am: Verifying Registration for the Digital Marketing Course(Grab your seats, get your laptops connected to the wifi and begin with Digital Marketing Course)9:45 am: Ice - Breaking Session10:00 pm - 2

FAST TRACK DIGITAL MARKETING COURSE | MUMBAI

 

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About The Event

 Digital Marketing Course Curriculum

DAY 1

9:30 am: Verifying Registration for the Digital Marketing Course
(Grab your seats, get your laptops connected to the wifi and begin with Digital Marketing Course)


9:45 am: Ice - Breaking Session



10:00 pm - 2:00 pm: SEM: Google Adwords/PPC (Google Certification Training)

Introduction to AdWords

Different types of campaigns

Certification and business usage



2.00 - 2:45 pm: Lunch (to be carried)


2:45 - 5:30 pm: SEM: Google Adwords/PPC (Google Certification Training)

Google AdWords Account Structure

Basic Advertising Metrics

Keyword Planner

Conversion tracking

Account creation (Digital Marketing Course - Hands-on Activity)



DAY 2



10:00 - 1.00pm: SEM: Google Adwords & Search Advertising

Introduction to Search

Keywords and Match Types

Creating Search Ads

Bid Strategies and Bid Modifiers

Quality Score

Google Keyword Planner (Digital Marketing Course - Hands-on Activity)


SEM: Google AdWords Display, Video, Mobile, Shopping overview





DAY 3



10:00 am - 11:30 pm: Introduction to Social Media Marketing

Why Social Marketing

Advantages of Social media

Selling on social media and content formats



11:30 pm - 1pm: Social Media Marketing Plan

How to plan a Social Media strategy for businesses



1 - 1:45 pm: Lunch (to be carried)


1:45 - 4:30 pm: Facebook Advertising (Digital Marketing Course - Major Activity)

Engaging with fans on Facebook and growing organically

Advertising On Facebook – Creating And Running An Ad

Facebook Insights – Understanding important metrics to measure audience engagement

Ad Manager On Facebook

Business Manager on Facebook

Introduction to Instagram marketing



4:30 -4:45 pm: Snacks (Provided)



4:45 - 5:30 pm: Facebook Insights



DAY 4


10:00 - 11.30 am: Twitter & LinkedIn Ads

Twitter Ads & Analytics

LinkedIn Advertising - Ad Types



11.30 - 2.00 pm: Introduction to YouTube Marketing

Youtube advertising



2 - 2:45 pm: Lunch (to be carried)



2.45 - 4.00 pm: Email Marketing using MailChimp Tool

Email Marketing advantages and When to use it

How to create an Email Marketing list

Using MailChimp (Digital Marketing Course Hands-On Activity)

How to develop an email list

5:15 pm - 5:30 pm: Certificate Distribution for the Digital Marketing Course.

Who should attend this Digital Marketing Course:

-Working Professional/Student who wish to start a career in Digital Marketing industry.
-Freelancers, want to work on Digital Marketing projects independently.
-Small or local business owners, want to implement digital strategies on their websites and generate leads through DM platforms.
-Companies or individuals, hiring digital marketing freelancers or digital service companies to manage their digital Marketing services.

Contact Details for this Digital Marketing Course:
Phone: 9773407804 / 02239365675
Email: connect@webind.in

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