Entrepreneurship Awareness Drive

Entrepreneurship Awareness Drive


About The Event

PAN-India Entrepreneurship Awareness Drive 2014 [EAD’14]


Entrepreneurship Cell, IIT Kharagpur is a non-profit student organization established with the aim

of fostering the spirit of entrepreneurship among college students in India. We are one of the most

successful entrepreneurial organizations in the country with over 50 start-ups incubated within 8

years of our inception. We conduct Guest Lectures, Workshops and Business Plan Competitions and

provide mentorship and incubation support to aspiring student entrepreneurs.

The Entrepreneurship Awareness Drive (EAD) is one of our major flagship events, the other

being the Global Entrepreneurship Summit held in January. The EAD consists of a series of Guest

Lectures and Workshops in 20 cities in 20 days in the month of October. Each city plays host to

an Entrepreneurship Awareness Camp (EAC), where eminent entrepreneurs and industry leaders

counsel students about the pros and cons of entrepreneurship as a career and how it differs from

the usual run-of-the-mill job culture that has existed till now. Each EAC also features a Networking

Session, where Startups, Students and the Guests can freely interact as well as a Startup Pitching

Session, where the startups attending a session get a one-on-one interaction with the Guest



EAD has come a long way since its inception 6 years ago and has seen the number of cities

grow from 10 to 20 with a footfall of 16000 in 2012 and 20000 students in 2013.Some of the

distinguished guests who have stood on the dais of EAD include Ms. Kiran Mazumdar Shaw,

Founder of Biocon, Phanindra Sama, CEO of Redbus.in, Arjun Malhotra, co-founder of HCL

Technologies, Mr. Irrfan Alam, Founder, Sammaan Foundation and the contemporary face of Social

Entrepreneurship in India and Ms. Shaheen Mistry, Founder, Teach for India Foundation. As this

drive continues to reach more students and entrepreneurs, we move one step closer to achieving

Vision 2020, as outlined by Former President of India Dr. APJ Abdul Kalam.

The Entrepreneurship Awareness Drive also coincides with the launch of our International Business

Model Competition: Empresario. Empresario is our Annual Business Model competition where

business ideas in all fields ranging from Product and Service, Product Design to Social get equal

opportunity to win the prize and incubation money to the tune of INR 2.5 crore. The prizes and

services for the winners as per the last year are worth 15 lacs INR. Previously, Empresario has been

launched in association with TiE Kolkata, Mahindra Spark the Rise and Dell Social Innovation



This year, Entrepreneurship Cell IIT Kharagpur are proud to present the new prestigious Empresario

2015 in association with International Business Model Competition (IBMC). The best entries in

all categories will get an opportunity to participate directly in the semi-final rounds of IBMC 2015,

which will be conducted abroad.

The Impact- About 25% of the entries in our Business Model Competition- Empresario were from

participants of EAD, which underlines the impact of this unique initiative towards motivating young


minds towards entrepreneurial thought and action. 108 colleges participated in EAD 20123, with

20 colleges associating with us to conduct the EAD in their respective campus. During the drive,

many colleges expressed their interest in setting up entrepreneurship promoting bodies for the

benefit of their students. Activities have been initiated to set up EDCs or E-Cells in such colleges

with Entrepreneurship Cell, IIT Kharagpur as their mentor. The campus ambassadors appointed

from each associate college have also received due recognition from Entrepreneurship Cell, IIT

Kharagpur. Thus, a healthy network has been developed between a large number of colleges

and Entrepreneurship Cell, IIT Kharagpur, which is important for spreading awareness about

entrepreneurship across the entire country.


For more details, log on to www.ead.ecell-iitkgp.org or www.ecell-iitkgp.org. To get to our Facebook

Page, go to www.facebook.com/ecell.iitkgp .

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