DimensionRED is a new experiential night club music property by WMS, set to take your clubbing experience to a whole new Dimension.
The Indian Clubbing experience has amplified in recent years and accentuated its value to consumers and audiences alike. However, DimensionRED promises to take the clubbing scene by storm.
This series of unforgettable events contribute to a first – of – its – kind music property, paying ode to cutting edge electronic dance music, hinging on high production value and creating visual experiences.
With a number of staggering performances already lined-up, DimensionRED sees a massive opportunity in experiential engagement in the indoor night-life space.
Myths abound in the north when it comes to techno ground zero, and they refuse to go away. Oliver Huntemann is one of a handful of children of the north who, for what seems like an eternity, add an element of credence to the mythology. He does not, of course, live in a snowy forest or at the edge of the polar oceans. The sun does, on occasion, shine down on Hamburg. Nevertheless, there is a tendency towards hypothermic reduction in the rigorous efficiency of the Huntemann oeuvre. Images of cold storage warehouses, desolate heavy plant sites and bluish flesh are not entirely misplaced. Shards of German Engineering glimmer in his music, laced with persuasive logic, gruesome Darwin- ism. What remains: what works.
Whilst hordes of German producers and DJs set their satnavs for Berlin, Oliver Huntemann chose to head back home. His epicenter is, and will remain, the north. Hamburg, to be exact. This is where he produces his music and it is from here that he sets out into the world, thrilling the populous with his DJ sets.
Spread over 2CDs, PLAY! relays the natural energy of the dance-floor and the gig, whilst also indicating that the listening experience is in the hands of an artist who has a clear vision for his musical journeys. PLAY! is an accurate representation of the music Oliver is currently playing at his DJ gigs, and the selection reminds us why he has remained relevant for more than two decades.
Kohra is the deep, hypnotic and often grungy mirror image of Madhav Shorey. Raw analog signals and lush soundscapes mixed with percussion sounds and sharp glitches is what can be heard through his mysterious productions. A style that is intelligent enough to mesmerize, yet simple enough to move you.
Constantly paving the way for a new sub-culture of underground dance music is no task for the timid, which is why he has already become the first Indian to have hit the top 10 charts on global industry standards such as Beatport. As a producer his music has been signed to many well respected international record labels including Sounds Of Earth, Trident Music, Wide Angle Recordings and Echoes Records to name a few.
His Live set comprise his own productions performed in a deconstructive format with a constantly evolving component of granular synthesis, vocal sampling, various percussion and effect units. As a Dj, his sets are extremely captivating and reflect a distinct progressive, organic and streamlined approach to techno. He maintains that not only through his high standards of track selection but also with the release schedule of his own quality imprint of Qilla Records.
Kohra has performed at some of the best festivals in India, Dubai, Italy and Australia and is also the official label Dj for Zenon Records. The fact that he has been officially endorsed by leading brands such as Blackberry and Puma is only further authentication of his work.