Digital Marketing Workshop By WeBind

Presenter: Manvir Singh Malhi, With 7+ years of experience in Digital Media I specialise in creating online strategies for brands, businesses and entertainment houses. In 2010, I co-founded a specialized Social Media Agency Missing Link under which I conceptualized and devised online media strategies and solutions for brands like Zapak, BigFlix, MTV, Reliance Mobile, Imagine TV, Mountain Dew India, UB Group, Iproperty.com, PIX Television, Fun Cinemas, Costa Cruises India, Everest Entertainment and many more. I efficiently helped them adopt the new media to derive strong and trackable business results. In the course of my career, I have trained brand heads, business owners, consultant and students as faculty at various institutions. I have been awarded as Most Talented Social Media Professionals of India by CMO Asia.

Curriculum For Digital Marketing.

Day 1.

1. Introduction to Digital Marketing. What is Digital Marketing? Different channels for Digital Marketing Strategies for Digital Marketing. Case study on setting up a digital Plan

2. SEO (Search Engine Optimization)

Search Engine Algorithms Understand the major functions of a Search Engine. What is SEO and its need? How to find/choose relevant keywords using tools and competitor analysis to find the keywords to optimize the website ON-page Off-Page.

Day 2.

3. SEM (Search Engine Marketing)- Google AdWords, PPC Campaign.

4. SMM (Social Media Marketing)- Facebook Ad Manager, Instagram.

Day 3.

5. Email Campaigns

Email Marketing advantages and When to use it. How to create an Email Marketing list Using MailChimp and Zoho Campaign. How to develop an email list.

6. Web Analytics

What is Digital Analytics? Understand the Web Analytics Process, Google Analytics, Google Tag Manager, Understand how Google Analytics and Google Tag Manager can be used for better understanding of Consumer Behavior

Takeaways:

1. Course Material.                  2. Live Sessions.                 3. Recorded Videos.

4. Certificate                            5. Self Learning Module    6. Snacks 

You can directly Sign up for the event here.

 https://webind.in/Home/Workshops/100178/3-Days-Workshop-on-Digital-Marketing

 For further details contact on 7908709129. Available 24*7.

Cost: 2500/- INR Per student (Early Bird : 2000 INR)