An interactive programme on Digital Marketing Strategies -------------------------------------------------------- Who Should Attend:-
Beginners who wish to make a Career in Digital Marketing
Marketing professionals who wish to learn and implement the latest Digital Marketing Strategies
Business owners who wish to increase awareness about Digital Marketing and understand how
it can benefit their business
Individuals who wish to understand the latest trends on digital media platforms
Individuals planning to launch their business
Individuals who want to expand their existing business and reach out to an audience beyond traditional offline media platforms. -------------------------------------------------------- Programme Objectives:- -> By the end of the class, aspirants will be able to: -> Demonstrate a comprehensive understanding of the concept of digital marketing, features of various digital marketing channels, and market strategy -> Gain actionable insights on the latest digital marketing trends and various digital marketing channel strategies in both B2B and B2C contexts -> Select appropriate digital marketing channels based on the marketing strategy -> Develop a digital marketing strategy and create roadmaps for campaign implementation to achieve business and marketing objectives -> Review performance indicators to measure the effectiveness of a digital marketing strategy -------------------------------------------------------- Modules to be Covered: -> Digital Marketing Overview -> Marketing Principles -> Website Planning & Creation -> Blogging -> Email-Marketing -> Lead Generation -> Google Adwords -> Facebook Marketing -> Twitter Marketing -> YouTube Marketing -> LinkedIn Marketing -> Instagram Marketing -> TikTok Marketing -> Google Analytics -> SEO (On-Page, Off-Page, Technical, Advanced) -> ASO -> Mobile Marketing -> Inbound Marketing -> E-Commerce Marketing -> Content Marketing -> Online Reputation Management -> Creating Digital Marketing Strategies -> How to grab freelance Project -> Google Adsense -> 100 Proven Marketing Tips -> Affiliate Marketing ---------------------------------------------------------- Programme Fee: 12K INR (after 50% Discount) ---------------------------------------------------------- Programme Duration: 3 Months ---------------------------------------------------------- Certification & Other Benefits:- -> Digital Marketing Training Certification from DigiDir -> 8 Google Certificates (after attempt) -> 1 Month Digital Marketing Internship** . . **Internship will be offered to only shortlisted candidates ----------------------------------------------------------
