Digital Marketing Certificate Program - Weekend Batch

Digital Marketing Certificate Program - Weekend Batch


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    Program Fee

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    INR 5000
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About The Event

If you are running a business whether home – based or an SME, you need to be aware of the growing opportunities of promoting your business online. In the Internet of things, digital marketing and well planned strategies will give you the edge to be able to reach your goals.

Venue - ITM College,24/25 Sector 4 Kharghar, Navi Mumbai
Schedule - 10 sessions, 5 Weekends, 9am To 11am
Batch Commences On - January 2nd, 2016
Cost Of Program - Rs 5000/-

Program Objectives
1. Develop all the necessary skills to design, build, manage and measure effective online and digital campaigns weaving together the core skills of digital marketing, social media, online PR, paid and organic search and measurement programmes.
2. Hands-on practical learning and implementation for your digital marketing plan guided by the experienced lecturers.
3. Participants will be able to create & develop a full digital plan & campaign that involves conceiving, designing, creating, promoting, executing & measuring a successful launch.
4. After the completion of the course participants would be able to come up with fresh ideas for implementing their digital marketing initiatives.
5. Participant will be awarded a Certificate of completion after successfully completing the project and presentation.

Program Details -
Session1 - Introduction to various Social Media Platforms (Facebook ,Twitter , Linkedin , Pinterest ,Instagram ,YouTube and Tumblr)
Session2 - Working with Paid Ads tools on Facebook, Twitter and Youtube
Session3 - Basics of Search Engine Optimization and Search Engine Marketing
Session4 - Advanced Google Adwords
Session5 - Content Marketing & Email Marketing
Session6 - Build Ecommerce sites and Selling in Online marketplaces
Session7 - Mobile Marketing and Gamification Basics
Session8 - Digital Marketing though Mobile Messaging Apps
(WhatsApp and Snapchat)
Session9 - Measuring your marketing effectiveness (Web and Social Analytics)
Session 10 - Project & Presentation

For Enquiries Call On 9920810363
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