Digipreneur  Digital Marketing Workshop at PSG Institute of Management, Coimbatore

Digipreneur Digital Marketing Workshop at PSG Institute of Management, Coimbatore


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About The Event

This workshop aims to inspire and train young students who have a desire to do something fruitful for themselves, their institution, family, society and the nation. The workshop will be completely interactive, and identify their strengths in area of digital marketing and entrepreneurship. It will be conducted by leading entrepreneur, IIT/IIM alumnus and investors. All students whether from engineering, management or other background are invited to take part in the workshop. Digital Marketing is not for the young or old, fresher or experienced, rich or poor – it is for everyone, and it is better to start learning as early as possible.

The participating students will be honored with certificates of participation by Nurture Talent. Moreover, students will get a chance to take part in Techunt 2014, and if selected, they will be invited to IIT for the grand finale and stand a chance to win cash prize of Rs 100000.

Amit Grover, an IIT-IIM Alumnus and Ishank Joshi founded Nurture Talent Academy, India’s top-most institute for entrepreneurs, from their sheer passion for entrepreneurship. It conducts training and mentoring programmes which are highly interactive, with games, teamwork and planning exercises. NTA has conducted over 400+ programmes across 125+ cities since inception in 2010, which have been attended by 30000+ startups, students and professionals likewise. NTA has a satisfaction score of over 90% from it’s program. It has in the past collaborated with Entrepreneurship Cells and Business Plan contests of IIM Ahmedabad, IIM Calcutta, IIT Bombay, IIT Delhi, IIT Kanpur, IIT Kharagpur and many more.

Workshop Fees: Rs 800/- per participant, including course material and certification.

During the workshops you will be encouraged to interact with the speaker and the other participants through Case Study, discussions,  interactive  games.  And various questions like- What are the most common mistake by and entrepreneur, when to startup, why is a B-Plan necessary, what do VCs look for in a B-Plan, will be answered.

This will be the structure of the workshop.

Intro to Digital Marketing
SEO using Google
SEM using Google
Social Media Tools
Twitter Exercises
Linkedin for Personal Branding
Facebook for Marketing
Google Analytics
Slideshare for Business
Showcase and Competition

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