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How important it is for analytics and insights to be able to show return on investment? Drive strategy from insights…
Do you want to know how consumer insights data can help you craft actionable insights to outpace competition? Know how companies are using consumer insights for making strategic business decisions, increase sales & business revenue.
Explosion of data over last few years has seen customer insight and analytics move higher up the business agenda than ever before. However, the challenge of being able to turn this insight into actionable business change is preventing organisations from realising bottom-line benefits. Customer insight teams are generally undervalued. They don’t sell what they do, they are project-based collaboration with a business team and when they’re a success the business team tends to get the credit.
Don’t try to do more with less. Present your information in a way that suits the company and its people and Improve your strategic thinking through the Consumer Insights Summit and Analytics 2018 and embrace the transformation.
Discussions include:
1. Rediscovering the Art and Science of Consumer Insighting
2. Supercharging the business with Data: Elevating Role of Insights
3. Cutting Edge Digital Insights
4. Reach your customer objectives with Predictive Analytics
5. Unfolding the aspects of Behaviour Change
6. Taking Research Forward & planning the Growth Strategy
7. Case Creating new business opportunities: Driving cultural change
8. Emphasize the understanding and modeling of evolving dynamics of consumer behaviour
9. Tactics of modern research techniques and behavioral marketing to improve your strategic thinking
10. Analytics and big data making the job easy to draw insights and make informed business decisions
11. How artificial intelligence and future technologies are going to shape the future of Consumer Insights and discover new truths ?
