Catapooolt Product Czars in partnership with Business World and Amazon Launchpad is India's biggest product hunt - launched with the objective of inspiring & identifying some of the best product based innovations - and focusing on providing them access to renowned product mentors, prototyping experts, product market-creation organisations, funding & media visibility. In a first of its kind attempt, the BusinessWorld Catapooolt Product Czars endeavours to reignite curiosity and interest in building product based startups in India, and bring together the various ecosystem partners in this domain together - with a joint vision of fueling the "Make & Innovate in India" Movement.