Business Analytics with R

Business Analytics with R


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About The Event

A career in Analytics requires knowledge and skills from an extremely diverse set of fields: mathematics, statistics, economics, econometrics, IT, marketing, finance, HR, domain knowledge and of course a set of software tools. This means that while almost anyone with an interest in numbers can get in, everyone needs some training. Analytics is not so much about tools or technologies, it is away of thinking that allows the use of knowledge, tools and technologies to extract valuable insights from data.

Target Audience for current program:

B. Tech



Msc Stat / Economincs


Serial No




Lesson 1

Introduction to R

1.5 hours

Introduction to R. LTV and RFM analytics,

R interfaces , RStudio,

R Commander and Rattle

Lesson 2

Data Input and Data Quality

1.5 hours

Tidy Data, Data Quality, Data Formats,

Parsing data using RCurl and XML, jsonlite

Lesson 3

Data Transformation

1.5 hours

Variable Selection,

Variable Transformation,

Conditional Selection

Lesson 4

Exploratory Data Analysis

1.5 hours

Tukey’s EDA, Box Plot, Outlier Analysis

Lesson 5

Data Visualization

1.5 hours

Basic Plots, Advanced Plots,

Lesson 6

Basic Statistics and Analysis

4 hours

Central Tendency,  Dispersion,

Distributions, Hypothesis Testing

Lesson 7

Regression Modeling

1.5 hours

OLS, Regression Diagnostics, Propensity Modeling, Churn Modeling

Lesson 8

Data Mining

1.5 hours

Decision  Trees, Ensemble Methods, Association Analysis

Lesson 9


1.5 hours

Time series forecasting, ARIMA methods and Exponential Forecasting


SwagatoChatterjee is the co-founder of Listen2Data Consultancy. He is a B.Tech graduate from IIT Kharagpur and a PhD from IIM Bangalore. He has more than 5 years of experience in the field of analytics consulting, training and research. He has presented in various international academic conferences and has worked with multinational organizations in Big Data projects.

The other speakers will be from ISI Kolkata and Wipro Analytics who will join depending on their availability.


*Online self-paced videos

*Classroom materials and data sets

*Online forum for discussion among students

About Listen2Data:

Listen2Data, an IIT-IIM-ISI alumni initiative, is a business intelligence and data analytics company with expertise in data science, optimization and management consultancy. We have served industries such as retail, auto, health, infrastructure, business services, media etc. Our association includes companies like Honeywell, Technosoft, Pristech Analytics, RainMan Consulting etc.  We are continuously expanding the service portfolio to cater to the needs of our clients successfully.

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For time and venue please contact Arpita Ghatak at 9739790411


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