Service Design Thinking by QGLUE: A QAI Venture

Service Design Thinking by QGLUE: A QAI Venture


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About The Event

Service Design thinking by Sudhindra V

Service Design thinking by Sudhindra V, Former Chief Design Officer at IBM and currently QGLUE's designer in residence, is a 2 day workshop which focusses on how Service Design Thinking is used to innovate and solve business problems to achieve real business impact over sustained periods of time.

Service design is the activity of planning and organising people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between service provider and customers.

QGLUE is the design and innovation venture of QAI.

We use design to help businesses build services that people love and impact the world around us. Using human centered approach with robust methodology, QGLUE equips people to solve wicked problems by helping them reach a solution that is not just right, but also desirable.

About the speaker:-

Sudhindra V, till recently was the Chief Design Officer for IBM India. He is QGLUE's designer in residence and the Founder and CEO of the new age design studio, Design Unbounded. He is the author of the book “Design Chronicles – Design is an attitude” and has conducted 100+ workshops mostly involving very senior leaders including C level folks from various organisations.

In the field for over 18 years, he has been recognized for his work through awards including ‘Most Innovative Product’ by National Infocomm Awards in Singapore, a ‘Blue Elephant’ at Kyoorius, category best in Interactive Media Awards and Internet Advertising Awards.

He is an active Interaction Design Association (IxDA) volunteer and was till recently the Regional Co-ordinator for IxDA Asia.

He is a recognised Thought Leader in Design Thinking and is regularly seen sharing his thoughts over articles or as a speaker in conferences and to many start ups as an advisor.

What will you learn?

  • Uncover opportunities and hidden potential in your organization.
  • Learn the framework that helps build digital ecosystems
  • Align various stakeholders and leaders towards a single purpose
  • Create real business impact over sustained periods of time
  • Create a culture of design and empathy in your organization
  • Understand tools and techniques that are shaping the world today

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