* To showcase the strengths and potential of Indian systems of medicine. * To exhibit, the Research and Development efforts in this sector. * To interact with practitioners and consumers and other stakeholders. * To project future trends and requirements in the AYUSH healthcare sector. * To create awareness among individuals and professionals about Ayurveda, Yoga & Naturopathy, Unani, Siddha and Homoeopathy. * To harness the potential of this fast growing and globally emerging sector.