Apps For Brands: Workshop At Country Inn

Apps For Brands: Workshop At Country Inn


About The Event


Workshop For Apps For Brands !


1.    Madan Sanglikar [Principal Partner, Invention at Mindshare India (GroupM)]
2.    Anurag Singh (Co-founder,
3.    Manish Mishra (country manager, BuzzCity Technologies)

Part-1:  Strategy & Creative aspects involved in creating apps for brands
•    The size of apps economy
•    Role of apps in the marketing mix
•    Type of apps a brand can create. How to chose the right app for your brand? 
•    Do's and dont's of marketing via apps
•    Case-studies

Part-2: Interactive assignment

Part-3: Distribution and monetisation of apps

Part-4: Snacks and networking.

Fees: Rs 3,000.

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