Weekend Program on Analytics in Market Research (SPSS and R)


  • Student ticket

    Sale Date Ended

    INR 3000
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  • Professional Ticket

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    INR 4000
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  • Student Group ticket for 5

    Sale Date Ended

    INR 13500
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  • Professional Group Ticket for 5

    Sale Date Ended

    INR 18000
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About The Event

Listen2Data, an IIT-IIM-ISI alumni initiative, offers a unique data analysis weekend program to make students suitable for the market research industry.

This program is designed for students or professionals of all levels who want to learn about data analysis. The goal of the program is to enable them to be good in basic data analysis required for academic or professional career.

Who are the speakers?

  • An alumni of IMRB International
  • An alumni of IIT KGP and IIM Bangalore
  • An alumni of ICICI Bank and a MBA graduate with professional experience in financial services industry and market research

What is special about the program?

•The main feature of the program is hand-holding. The program ensures that the instructor will walk the difficult path with you always holding your hand.

•Low price to make it suitable both for the students and the entry level professionals.

•Teaching in small batches, so that you feel personal connection with the instructor and never hesitate to ask questions.

Suitable for:

•MBA students

•Post-graduate students in areas like psychology, sociology, information systems etc.

•Entry level professionals in market research firms

Take Away:


•Live projects with industry professionals

Topics Covered:

Central tendency and dispersion, Different distributions, Hypothesis testing, Regression, Factor analysis, Cluster analysis, Discriminant Analysis, Scale design and reliability/validity check, Sampling.

Total hours




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