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Adaptive Product Management Professional Workshop provides IT firms an option to create and transform product management and marketing professionals. Adaptive PMP can be seen as finishing school that prepares product professionals to become true product managers responsible for product strategy, roadmap, go to market and overall product P&L. Through hands on exercises, real world case study discussions and practical best practice templates the sessions not only get professionals ready to take the real world challenge in the industry but also prepares them for global certification programs.
Adaptive Product Management Professional Workshop offers candidates exposure to key strategic business and marketing management concepts. The workshop has been intentionally designed to be interactive so that candidates learn from extensive case studies, apply practical best practices templates and participate in hands on exercises based on a practical learning approach. In addition to comprehensively preparing attendees for certification, it offers automatic registration for AIPMM Certified Product Manager test. In addition, candidates become Adaptive Alumni which grants them access to Adaptive Xchange, a portal for best practices templates and access to personalized coaching and mentoring from senior leaders in the industry.
Full spectrum understanding of "productizing process" - how to turn ideas into commercially viable products and services.
Ability to apply proven methodologies to manage, scale and grow existing product portfolio
Fast track career path through skill building & best-in-class performance.
Case studies & exercises led delivery by successful real world practitioners makes learning actionable and applied.
Online toolkit of 40+ ready to use templates for requirements management, business plan, competitive analysis etc.
A framework to understand the mechanics on how to manage product life cycle and create new products
Introduction to Product Management Role, Responsibilities and interlock
Methodologies and Techniques of Market Research - Discovery and Validtion
Enabling Voice of Customer Program
Competitive Analysis, Win/Loss Analysis
Understanding Product P&L & Business Metrics
Target Market Definition & Sizing
Develop Product Strategy
New Product Development - Innovation Management
Strategic Value based Pricing
Business Model & Plan
Writing good requirements - Examples and Case studies
Product Line Decisions and Portfolio Management
Developing and Presenting a Product Roadmap
Market Plan, Launch Plan
Lead Generation, Channel Management
Full spectrum understanding of the sales cycle