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This is the 34th year when Sri Guruvayurappan Bhajan Samaj Trust is organizing Utsav. This cultural event is usually organized around Gokulashtami/ Janmashtami. The event is open to all public, free of cost.
SGBS Trust organizes this cultural event to showcase their flagship program, Unnati. Unnati is a free vocational training program for the underprivileged youth. The USP of this program is that till date the program has provided 100% campus placements to all its students. Over 28 batches comprising of 1500 students have been empowered till date