Exhibitors Knowledge Forum is an innovative one day seminar that educates exhibitors with the skills necessary to succeed in any exhibition they participate in. INK Business Media worked in close association with Karla Juegel, an advisor to the German Ministry of Education on behalf of educational programmes for young professionals in the Exhibition and Event Industry.
EKF will be organized in Chennai, Bangalore and Hyderabad in August 2010. Designed for exhibitors who are currently participating in exhibitions organized in India and overseas; this forum will discuss strategies and tactics to improve their trade show participation and significantly increase their trade show ROI.
EKF covers a comprehensive variety of trade show planning topics, ranging from selecting the most targeted shows, setting goals and objectives, to creating targeted messaging that draws qualified prospects to the booth. However, EKF doesn't stop there; it also covers the important topics of gathering qualified leads, booth staff training, to post show reporting and all other skills required to make exhibiting a success. This program will also provide you knowledge in participating abroad.
Attendees will learn how to optimize their existing exhibiting modules. This knowledge forum adopts a rather practical approach to combine visual, audio and prose together, to facilitate an easy transfer of knowledge and information retention. Besides, by attending this knowledge forum, attendees will be able to:
Grasp finer concepts of exhibitions which will help them to cover all areas pertaining to exhibiting. This will ensure that they manage to make the most out of their participation.
Acquire specific insight into the trends and developments that occur in the field of exhibitions.
Acquire a comprehensive knowledge about the latest techniques required to effectively manage an exhibition booth during an event.
Tap the vast knowledge resource made available by the presence of several critically acclaimed and highly experienced leaders from the industry.
Forge new progressive liaisons, business partnerships and network with bigwigs from the industry.
Engage in interactive discussions with their peers.
Exchange crucial information amongst each other. The programme will also facilitate attendees to enrich and expand their personal network.
The unique approach used by the knowledge forum to dispense knowledge will ensure that all attendees' gain most skills and value out of it.