About 1-Day Facebook Advertising Workshop

Hands-on 1-day workshop will guide you how to be a Facebook Superbrand, Generate B2C & B2B Leads and turn your fans into Customers

This Facebook practical Workshop will guide business owners and Professional Marketers in how to leverage the massive use of Facebook. Both B2B and B2C companies will be
given a roadmap on how to build a successful Facebook page that increases leads, spreads knowledge about your company, and nurtures fans to become customers.
Included will be:

• A Facebook Page Check-up Guide
• Creating a Facebook Sales Funnel
• Integrating Facebook Marketing with Overall Marketing
• Ideas and Practical Examples
• Workshop attendees will leave with an action plan in hand and knowledge to help them implement a successful Facebook strategy for their business.

Part 1 – FB Marketing Introduction

• FB Marketing Introduction
• Facebook Page Creation and Branding
• Features and functions of FB Page
• Facebook Marketing Plan

Part 2 – Facebook Marketing Plan

• Developing your FB marketing strategy and mapping out a plan to achieve it
• Review current FB results and what to improve
• Industry and competitors analysis
• Goals for B2B and B2C Facebook Marketing

Part 3 -Growing your Facebook Page

• How to reach out and attract your Target Market
• Ideas from Successful B2B and B2C Facebook Pages
• Facebook Content Strategy

Part 4 – Facebook Content Strategy

• Devising your content strategy – never be stuck for what to post again
• Daily engagement strategy – how to keep your fans coming back, posting comments and sharing your posts

Part 5 -Facebook Page Advertising

• How to start and test your Facebook Ads by targeting your prospects
• Creating Facebook ads that will increase your prospects’ call to action
  Facebook Marketing

Part 6 -Facebook Marketing Tracking and Analysis

• Understanding Facebook Insights, and Page statistics
• How to know Exactly what you should track and measure
• Hiring the Right Facebook Team

Part 7 – Hiring the Right Facebook Team

• How to attract and hire the right people for your Facebook campaigns
• Knowing what and how to delegate effectively – what tasks you simply must manage yourself and what you can outsource
• Tips on how to choose and hire the RIGHT outsourcing Facebook team
• Common Facebook Business mistakes and how you can avoid them

After the Workshop, you will know:-

• A systematic step-by-step system to create measurable Facebook results
• How to Create a professional Brand / Company FB page that will attract Loyal & Large Fans Base, quicker
• How to generate leads and sales using Organic Facebook reach & paid Facebook to reach Out-of-the-box tactics to reach the EXACT targets you want
• How to generate more B2C & B2B quality leads and easily convert into paying customers
• Ultimate time-saving tips for you to get more done on FB and save 25% of your time daily and More
• Workshop Certification
• Local Business Facebook Marketing Plan