Market Place Driven E-commerce  Digital Marketing Workshop

Market Place Driven E-commerce Digital Marketing Workshop


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    Market Place Driven E-commerce Digital Marketing Workshop

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About The Event

Willing to setup your own Ecommerce Store or planning to see thru marketplaces like models Flipkart, Snapdeal, Amazon, eBay, Paytm, Jabong, Myntra...Learn what it takes to start e-commerce Business in a day. Come join us on Workshop on 21st February, 2016 in Noida.

Who Should Attend:

  • Manufacturers, Traders - Planning to take their business online
  • Importers planning to understand operations for  Marketplaces like - Flipkart, Snapdeal, Amazon, eBay, Paytm

Topic Coverage

  1. Why E-commerce is here to stay?
  2. Doing E-Commerce and various Models that exists today - Build Vs buy E-Commerce Platforms? Marketplaces Marketplaces & their models with focus on Flipkart, Snapdeal, Amazon, eBay, Paytm.
  3. How to prepare your operations for eCommerce
    1. Opening account of marketplaces
    2. How does the Cataloguing / listing process work
    3. Daily order processing with marketplaces
    4. Photography
    5. Participate in Promotions
    6. Fulfillment
    7. Charges/Fee Components of Marketplaces
  4. Strategies for Success
    1. Manage pricing and discounting
    2. Manage Reputation / Seller rating
    3. Competitive Analysis
  5. Digital Marketing - Driving success in Digital World
    1. What are the Key Components of Digital Marketing
    2. How to Plan and execute Digital marketing campaigns
    3. How to effectively leverage Search Engines for your campaigns
    4. How to Measure effectiveness of Digital Marketing Campaigns
  6. Typical Team you need to create Digital marketing Campaigns and Market Place Operations
  7. Building Digital Marketing Skills and Teams – “Outsource” or “No outsource”