Market Development For Technology Ventures

Market Development For Technology Ventures

 

  • Early Bird Registration

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    INR 1000
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  • Regular Registration For One Day

    Sale Date Ended

    INR 1999
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About The Event

Technology products and services thrive at the cusp of technology and market uncertainty and competitive volatility. These technology products and services are typically characterized by short product life cycles, with the threat from next generation, which are always around the corner. The high rate of volatility, and heavy dose of research & development into product development accelerate product obsolescence. Among other challenges, most technology companies grapple with challenges like finding a viable customer base, scaling existing customer base and better addressing the needs of the existing customers.


The program has been designed to address these needs of various sectors, including information, communications and technology. The program discusses lead users and technology adoption issues. In the Indian context it has become relevant for the startup and new ventures as well as the booming e-commerce venture community in India. The program design thus addresses a growing, yet latent need, of a wide spectrum of industry verticals.

 

SESSION DETAILS:

 

Session NameStart dateLocation
Welcome and Expectations 20 Dec 2014  9:15 AM  
Product Ideation and Fit to Market 20 Dec 2014  9:30 AM  
Strategy & Resources 20 Dec 2014  11:15 AM  
Routes to Market & Enterprise Sales Cycle 20 Dec 2014  12:15 PM  
Networking Lunch 20 Dec 2014  1:30 PM  
Global Marketing Perspective Mr Sidharth Tripathy, CEO, Skillizen 20 Dec 2014  2:15 PM  
Pricing Technology and Innovation 20 Dec 2014  3:15 PM  
Technology Life Cycle Marketing 20 Dec 2014  4:15 PM  
Summary, Roundup and Learnings 20 Dec 2014  5:00 PM