ISB DIGITAL SUMMIT 2013

ISB DIGITAL SUMMIT 2013

 

About The Event

The ISB Digital Summit 2013 is jointly hosted by the Centre for IT and the Networked Economy at the Indian School of Business (ISB) and Jigserv Digital. This conference will explore the successful and emerging business models which leverage the Networked Economy & Digital Media.

The rapid proliferation of the internet, mobile and internet connected devices for consumers coupled with the increasing desire of businesses; to attract and retain the digital consumer has led to rapid innovation in this space. New Technologies in the areas of Digital Marketing, Social Media, and Digital Payment Systems are being developed at break neck speed of innovation and adoption. "Digital Media" no longer encompasses merely content and advertisements, but also commerce, payments, and platforms. Multi-screen interactions on content have created new media concepts like Social TV & Second Screen. New Business models are emerging and rapidly changing the way business is done in today’s Networked and Mobile-enabled society.

The ISB Digital Summit 2013 will discuss and explore which business models work well for which type of digital companies, digital publishers, advertisers and the intermediaries in the digital media value chain. It will bring together key stakeholders from Academia, Business Leaders, Marketers and Digital Media Industry Practitioners to discuss what's happening now, what's coming next, and how it will affect businesses. This Conference will shore up the learning through innovative use of cases from the experienced industry professionals and research insights from internationally reputed academics.

More details are on event site http://events.isb.edu/digitalsummit/2013/

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