Business Case Writing Live Online Training

Business Case Writing Live Online Training


  • Early Discount

    Sale Date Ended

    INR 5499
    Sold Out
  • Regular Registration

    Sale Date Ended

    INR 6999
    Sold Out

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About The Event

Course Overview

The initiation of any project requires a clear justification and prospective investors require an underlying reason for investing in the project. This justification is provided by a Business Case that provides a formal reason for the existence of a project.

An effectively written business case will clearly communicate the project’s objectives, costs, and benefits and its overall compliance with organizational strategy. It should be a detailed document that clearly identifies the scope, options, schedule, risk, and return on investment.

Such a critical process should be carried out by professionals who are well trained in its various aspects. Our virtual course ensures that you learn to write business cases that are well-researched, informative and free of jargon. You will learn about the principles, strategies, and writing styles to create a refined business case that will be well appreciated by all stakeholders of the project.

Course Schedule

  • Duration: 2 days | 4 hours per day
  • Date: June 18 - 19, 2015   
  • Time: 16:30 PM - 22:30 PM IST

Course Registration

  • Regular: 6999 INR + Tax
  • Early Bird: 5499 INR (Last date: June 03, 2015)

Course Agenda

  • What is a Business Case and why is it important?
  • Where does the business case fit in our business model? 
  • Business Case Principles 
  • Planning your Business Case – a summary 
  • Identifying stakeholder needs and aligning business case with strategic requirements
  • Strategies for developing a successful business case 
  • Identify market potential and compare market ratings of competitors 
  • Gather inputs including business capabilities and risks involved in the proposed business 
  • What elements make up a persuasive business case?
  • Build a compelling case supported by data, tables and so on 
  • Business Case Study Writing Tips and effective presentation 
  • Use of appropriate language, which is consistent and credible without being biased 
  • Typical Business Case Template 
  • Business Case Checklist 
  • Why Business cases fail, how to give just enough detail but not too much?
  • Business Case Writing Session & Creative Discussion


 From the course:

  • Learn to write concise a Business Case that will justify project financial backing to the stakeholders
  • Identify the processes that will help achieve project goal
  • Identify potential risks and devise risk mitigation strategies 
  • Project benefits and returns to potential stakeholders
  • Present and understand the facts of the project and reaffirm its purpose

From the workshop:

  • Instructor led live virtual training from an industry expert
  • Earn 8 PDUs & 8 CDUs
  • Downloadable courseware E-book
  • Downloadable Business Case templates for reference

Who Can Attend?

Anyone who wants to develop a clear business case for decision-making can pursue this training. This skills-intensive course is ideal for business analysts, product managers, product planners, marketing managers, directors and corporate officers who regularly develop and present budgets, business plans and recommendations.