Strategic Product Management Workshop Mar (14th-18th 2016)

Strategic Product Management Workshop Mar (14th-18th 2016)

 

  • SPM

    Blackblot Strategic Product management

    Sale Date Ended

    INR 125000
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About The Event

Confianzys (www.confianzys.com) in association with Blackblot(www.blackblot.com) is scheduling Blackblot Strategic Product Management program on 14th-18th Mar 2016 at the Chancery Hotel in Bangalore.

Blackblot SPM (Strategic Product Management):

This program will benefit people in the following roles: Product Managers, Aspiring Product Managers (Project Manager, Program Manager, Business Analyst), Product Marketing, Product Planners, Product Architects, Product Analysts, Engineering Manager.

Individuals, who successfully complete all the available Blackblot Product Management Professional tests, would be awarded with a merited designation of Master Blackblot Product Management Professional™ (Master BPMP).

Program Structure: SPM Program

Core Product Management™– Day 1 & 2 days

  • Detailed treatment of the core principles of Product Management Domain
  • This two-day seminar provides attendees with the knowledge, skills and tools to effectively plan and market technology products and services  based on “Blackblot Product Manager’s Toolkit”™ (PMTK) and “PMTK Action Model”.
  • Deliverable: Processes, Best Practices & Role Clarity

Product Planning: Day 3 &4

  • Ambiguous market requirements lead to flawed products and dissatisfied customers, but well-defined market requirements are the basis for a effective product strategy and marketplace success.
  • This seminar provides attendees with the knowledge, skills and tools to effectively identify and articulate market requirements.
  • Deliverable: Market requirements document (MRD).

Business and Market Planning™ (BMP) a.k.a Product Marketing: Day 4 &5

  • How to justify the “idea”?
  • How to extract “value” from market requirements and articulate Business Value for “profitability”
  • How to build “whole products” based on the Product and Adoption lifecycle
  • How to “Position” based on market perception rather than internal perception
  • How to build the “Value Model” to help clients buy
  • This seminar provides attendees with the knowledge, skills and tools to effectively contribute to business and market planning activities.
  • Deliverables: Business case and Market plan.