Digital Marketing Certification(Online) by IDMM

Digital Marketing Certification(Online) by IDMM

 

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    Course Fees is Rs.20,000 which is inclusive of registration fees

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About The Event

Digital Marketing Certification by IDMM (Institute for Digital & Mobile Marketing)

Institute for Digital & Mobile Marketing (IDMM)  offers “Certification in Digital Marketing with Internship/Project Assistance” for Freshers & Experienced Professionals .

IDMM offers training in 9 modules in Digital Marketing which include  Search Engine Optimization,Search Engine Marketing ,Social Media Optimization , Google Analytics,Mobile Marketing, E-Mail Marketing, Affiliate Marketing,Online Reputation Management & E-commerce

 We Follow New Age training format wherein the course will be taught using  combination of Theory+Practicals+Case Studies+Live Assignments

 We believe in process oriented training and make the student undergo maximum practical exposure towards Digital marketing as “Marketing is not taught through theory but through Practicals

 Value Addition for our Students:

  • Inclusion in Placement Assistance Program(National & International)
  • Can do live projects for our existing clients
  • Audio Video enabled classes
  • More than 30+ case studies
  • Domain Name & Hosting on your name
  • Study material
  • Evaluation on a regular basis
  • Team Building Activities
  • Regular assignments
  • Digtial Marketing News letters on recent updates in digital media would be sent on a weekly basis
  • Back up classes for the students who are absent for a particular session
  • Internship Letter upto 6 months
    LifetLifetime membership in Build an Entrepreneurship(BAE) Incubation unit - See more at: http://idmm.co/digital-marketing-training/#sthash.QF5RcieA.dpuf
  • Making sure that your Job ready by the end of the course

 

Course Structure:

 Intro to Digital Marketing:

  • Introduction to Marketing
  • Types of Marketing Techniques
  • Inbound v/s Outbound Marketing
  • What is digital Marketing?
  • How is it different from traditional Marketing ?
  • ROI between Digital and traditional Marketing?
  • Digital marketing terminology

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Online Business Setup:

  • What is a website
  • Types of websites?
  • Layout of websites
  • Website registration
  • Hosting the website practically in the class
  • Integrating the website either static or dynamic
  • Creation of Website using Wordpress
  • Competition Analysis
  • Website Ranking Tools

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Module 1: Search Engine Optimization

  • Introduction to search engine
  • how search engine works ?
  • keyword analysis
  • on page optimization techniques
  • off page Optimization techniques
  • Reports

For more details of this module please Click Here

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Module 2: Search Engine Marketing

  • Introduction to Search Engine Marketing
  • Tools used for Search engine Marketing
  • PPC /Google Adwords Tool
  • Display advertising techniques
  • Report generation

For more Details of this module please click here

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Module 3: Social Media Optimization/Marketing

  • Introduction to social Media Marketing
  • Advanced Facebook Marketing
  • Twitter marketing
  • Linkedin Marketing
  • Google plus marketing
  • Social Media Analytical Tools

For more details about this module click here

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 Module 4: Email Marketing

  • Introduction to Email Marketing
  • Types of Email Campaigns
  • How to avoid mails from landing into spam
  • Database Marketing
  • Email Marketing Tools
  • Email Template Designing

For more details about this module click here

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 Module 5: Mobile Marketing

  • Introduction to Mobile Marketing
  • Types of Mobile Campaigns

 For more details about this module click here

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Module 6: Analytics

  • Introduction to Google Analytics
  • Conversion Tracking using Analytics
  • Audience Behaviour Tracking

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Module 7: Affiliate Marketing

  • Introduction to Affiliate Marketing
  • How to Earn money through Affiliate Marketing

  For more details about this module click here

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Module 8: ORM(Online Reputation Management)

  • What is ORM
  • ORM Tools

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Module 9: Ecommerce

  • Introduction to Ecommerce
  • How to setup your own ecommerce store
  • Verticals in Ecommerce
  • Ecommerce models in India

 For more details about this module click here

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 Profile of the Trainer (Mr.Amitesh Kumar):

  • Mr.Amitesh Kumar currently working as CEO & Managing Director of Emobitise Technologies, a leading digital marketing company based out of Hyderabad and having business operations across India.
  • He is a Google Adwords Certified Professional,Inbound Marketing Certified Professional & Bind Ads Accredited Professional
  • He has led the company to get the Best Startup Company amongst more than 500 companies in the same domain
  • He previously worked for third largest digital media company(Way2online) in India as Asst.Vice President(Online Advertising)
  • He lead a team of more than 50 at Way2online which owns successful products like Way2sms.com & 160by2.com
  • He acts as Digital marketing consultant to more than 20 companies in India & Abroad. 
  • He has worked with leading digital & social ad agencies in India & abroad.
  • He has also been selected nominated for Young Leaders Award in 2012.
  • He comes with core digital marketing experience of more than 5 years.
  • He is a visiting faculty at Top B-schools in Hyderabad & has delivered sessions to more than 1500 Management students
  • He has key associations with leading online & e-commerce companies in India.

Call us at 9885591135 for a free demo or your can register here

 

 

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