Social Selling Workshop

Social Selling Workshop


  • Early Bird

    Book before 19th Feb 2016

    Sale Date Ended

    INR 1500
    Sold Out
  • Regular

    Sale Date Ended

    INR 2900
    Sold Out
  • Student

    Please ensure you have a student Id card at the venue

    Sale Date Ended

    INR 1200
    Sold Out
  • By clicking "Book Now" you agree to the Terms & Conditions

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About The Event

An intensive day long workshop on Social Selling (Integrated social media marketing to generate revenue for business & expand pipeline) for Startups, students, working professionals and other businesses. Social selling is going to be the hottest topic in the year 2016 for all businesses. This is your chance to understand the science behind the art of social selling.

 “78% social sellers outsell peers who do not use social media” - Ernst & Young

After the workshop you will understand how to leverage content created to better prospect, nurture and close sales leads. Also you will understand how to create all of the different types of content to achieve your selling goals.

Course Contents:

Day 1 (2 PM – 6 PM)

  • Understanding social selling in the business context & Introduction to the relevant social media networks and how to work the room using social media – 20 Min
  • Personal brand building & lead generation through LinkedIn [Hands On]

-       Profile optimization

-       Content syndication

-       Lead generation through search

  • Influencer mapping & content syndication through Twitter [Hands On]

-       Influencer marketing

  • Identifying influencers
  • Engaging influencers
  • Relationship building & lead generation through Facebook [Hands On]

-       Facebook business manager

  • pages, Ads Manager, Power Editor

-       Utilize Facebook analytics to improve your page performance

-       Explore “Facebook Notes”

-       Master Facebook ads for your business

  • Paid campaign configuration (Twitter, Facebook & LinkedIn)

Day 2 (2 PM – 6 PM)

  • Integrated campaign planning (Fusion marketing)

-       Budget planning

-       Quick competition analysis

-       Campaign creation

  • Organic
  • Inorganic

-       Campaign optimization

  • AB Testing
  • Winning the auction to win the leads
  • Content creation, curation, repurposing & scheduling

-       Leveraging Klout & other sources for content

-       Exploring Hootsuite

  • Optimize Time and effort: Leveraging tools for automation & monitoring


Who should attend?

1. Startup Founders, Company CEO's, Sales Heads and Digital Marketing Enthusiasts

2. Sales, Marketing, Advertising and PR professionals

3. Students who belong to management, sales and marketing verticals.

4. Anyone who is passionate and keen to learn.


About the faculty:

11+ years of global experience across strategy & marketing function with organizations of repute. Hands on experience of digital & social media with a sound educational back ground from Top management institutes. To know more call the organizer.

Please note:

  1. Workshop Timing

From 10 AM – 6 PM

  1. Participants are required to bring their own laptops as it is a hands on session
  2. Lunch & Tea will be provided

Terms & Conditions

Cancellation of the workshop is at Motifez's discretion.

In the event of cancellation your money will be refunded in 7-10 business days after deducting administrative charges (max 2% deduction - payment gateway charges). However, we will try to return the entire money.