Social Media Marketing Workshop on 4th and 5th October 2012 at Bangalore

Social Media Marketing Workshop on 4th and 5th October 2012 at Bangalore

 

  • Early Bird Registration

    Sale Date Ended

    INR 19006
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  • Regular Registration

    Sale Date Ended

    INR 22360
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  • Group Registration

    Sale Date Ended

    INR 19006
    Sold Out

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About The Event

Workshop Overview

Doing Social Media is no more an option today. What matters is how you do it! If you are looking at leveraging Social Media for Brand Promotion, Lead Generation or Customer Acquisition, you may not want to miss this case-study driven, hands-on workshop.

Key Promises

  • Why should every business care about Social Media?
  • Insights into how other Businesses are Succeeding (as well failing) using Social Media
  • How to develop and execute a successful Social Media Marketing Strategy?
  • Why, what and how of leveraging various Social Media Channels (Facebook including FB Ads, LinkedIn, Twitter)
  • How can you measure ROI of your Social Media Marketing campaigns?
  • Insights about latest Social Media Channels (e.g. Pinterest, Google+) and Trends (e.g. Mobile Apps)
  • Social Media Marketing Tools (across various channels) to move rapidly and profitably against Competition
Who Should Attend
  • Sales and Business Development Professionals
  • Advertising & Marketing Professionals
  • Brand Managers and Media Planners
  • CXOs
  • Entrepreneurs
  • Digital Marketing (SEO, PPC, Social Media) Professionals
  • Web Strategists
  • Product Managers
  • CRM Professionals
  • Management Students
Curriculum & Schedule
Day I Session Details Day II Session Details
8:30 - 9:30 Networking Tea / Coffee 8:30 - 9:30 Networking Tea / Coffee
9:30 - 11:00 Introduction & Why Care About Social Media 9:30 - 10:00 Day 1 Recap
11:00 - 12:00 Demystifying Community Building on Facebook 10:00 - 11:00 Creating Twitter Marketing Strategy
12:00 - 1:00 Creating Facebook Marketing Strategy 11:00 - 1:00 Leverage LinkedIn for B2B Lead Generation & Personal Branding
1:00 - 2:00 Networking Lunch 1:00 - 2:00 Networking Lunch
2:00 - 2:30 Facebook Marketing Strategy Presentations 2:00 - 2:45 Discussion on Other Social Media channels (e.g. Slideshare, Pinterest, Google+)
2:30 - 3:30 Live Community Building on Facebook & FB Ads 2:45 - 3:30 Measuring ROI of Social Media
3:30 - 4:00 Networking Tea / Coffee 3:30 - 4:00 Networking Tea / Coffee
4:00 - 4:30 Twitter: The Jewel in the Social Media Crown 4:00 - 5:00 Creating Multichannel Social Media Strategy
 4:30 - 5:30 Twitter Exercises: Listen, Create & Engage  5:00 - 5:30 Feedback / Certificate Distribution / Webinar Setup
 6:00 - 9:00
 Networking Evening Cocktail
   

 

  Pre-requisite
  • Account on LinkedIn, Facebook and Twitter. If you are not an active user - start using them actively for atleast 1 week before your Workshop.

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