Seminar on Digital Marketing with Special Focus On Video Marketing

Seminar on Digital Marketing with Special Focus On Video Marketing

 

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About The Event

 

Seminar on How can you learn to create : 

 


- Stunning Viral Video creation using Window's based Editing Software, 
- Photo Post Creation [ using Photoshop, Power Point & Other Software ]
- Art of adding Background Music & SFX To Your Video !

 

Why Video Marketing is the New Darling of the Marketing World!?

 

* Facebook’s boosts its video strategy
Last year, Facebook announced that its video viewership doubled from 4 billion views per day to 8 billion views per day in a period of seven months.

 

* Videos have a direct impact on search results. It is common knowledge that rich media, which includes videos, is favored by search engine algorithms. To top it up, the fact that Google owns YouTube also plays a role in video’s increased popularity.
Easy on the eye, and the brain.

 

* There’s no shortage of content out there in the digital world.

 

* Viral potential - Users are more likely to share and re-share video than other forms of content. It is a great tool for businesses and professionals to showcase their vision, expertise, products, services, company news and announcements for maximum outreach.

 

* Kills many birds with one stone - Whichever stage of the customer funnel you are targeting, videos can help. The objectives of educating, entertaining, inspiring or increasing brand awareness can all be achieved through videos.

 

* More and more people today educate themselves through product reviews and blog updates before making a purchase decision. Animoto’s research says that 96 percent of consumers find videos helpful when they are making purchase decisions online. Moreover, 58 percent of them consider companies that produce videos to be more trustworthy.

 

* Videos drive traffic and engagement, they convey information better than other types of content and promote trust in the brand and its products. Little wonder then, that video is becoming a critical component of every company’s marketing mix.

 

* Social Media Loves Video & Photo's, Video Builds Trust & Credibility more effectively, Search Engine adores Video !