2 Day full time pass
Sale Date Ended
Interactive Search Engine Marketing workshop to learn how to build a search engine friendly website to improve search ranking and do lead generation through Search Engine Marketing/ Pay-Per-Click campaigns.
Who should attend this Workshop
Digital marketing professionals, search engine marketing professionals, web managers and affiliate marketers; who are required to plan, execute and measure the SEO program
Aspiring Marketing professionals who wants to get into Digital Marketing domain.
Small businesses owners, entrepreneurs who wants to use Search marketing as a tool to create brand awareness and lead generation
Role and Importance of Search marketing in Digital Marketing
Concepts of SEO with Practical
Assessment and Certification
After completion of this workshop, participants should be able to:
Understand the search engine marketing techniques for business (B2B and B2C) websites
Learn search engine optimization process, including keyword research, writing optimized content, getting web pages indexed. by search engines and tracking the outcomes
Understand what ‘pay-per-click’ advertising is, how it can be used and the stages required to set up and manage campaigns
Gain access to new online tools and resources to help them implement successful search engine optimization campaigns