Digital Marketing Workshop
Sale Date Ended
Get the visibility that your business needs... This digital marketing workshop is targeted at those who require a strong online presence and want to enhance their business to the next level...
Learn the Why, What and How of Digital Marketing
a) What is Digital Marketing?
b) Who uses it?
c) How is it done? (Strategy / Pain points)
1) Website and other digital assets
a) Making website user friendly
2) Display Marketing
a) What is display marketing and types
b) Ecosystem overview
3) Search marketing
a) Search Engine Optimization
b) Search Engine Marketing
4) Social Media marketing
a) Facebook – Organic and paid
b) Twitter marketing – Organic and paid
c) Linked In…………etc.
5) Digital Strategy
a) Communication across channels
6) Introduction to Digital Analytics
b) Tagging and ad operations
7) Trends in Digital marketing for 2014