Certified Digital Content Writer Course (CDCW) By Henry Harvin Education

Certified Digital Content Writer Course (CDCW) By Henry Harvin Education

 

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About The Event

Henry Harvin Education introduces 4 day/32 hours Classroom Based Training and Certification course on content writing creating professional content writer, marketers, strategists. Gain Proficiency in creating 30+ content types and become a certified digital content writer(CDCW professional). 

COURSE CURRICULUM 

Module 1- Language Specifications         

  • -Introduction to Content Writing, Content Marketing and Content Strategy
  • -Types of Content tones
  • -Types of Styles
  • -Common grammatical errors
  • -Spellings and Punctuation rules
  • -Using Thesaurus/ Software for content spinning
  • -Content formats
  • -Content Flow/ Presentation
  • -Content referencing

Module 2- Internet Aspects

  • -Online researching
  • -Cracking internet using Google
  • -Using Article directories
  • -Learning to use spinning software
  • -Designing of Cover pages
  • -Checking for copyrights
  • -Using content under public domain
  • -Blogging (Wordpress/Blogger/Blogspot)
  • -Setting up themes/templates
  • -Using LOGO theme
  • -Adding content tags, categories
  • -Keyword research  (Google keyword planner)
  • -Understanding Google analytics and ALEXA rankings
  • -Leveraging social media for content distribution

Module 3- Content types and Formats

  • -Article writing/spinning
  • -Blog posts and social media posts
  • -Book summaries/reviews
  • -Copy writing/ Landing pages
  • -Creative writing/ fiction
  • -DIY guides/ manuals
  • -E-Book writing
  • -Editing / proofreading
  • -Ghost writing
  • -Grant writing/ proposal writing
  • -Newsletter/ magazine writing
  • -Press releases
  • -Product review/ Deions/ recipes
  • -Resume writing/ cover letters
  • -Sales writing
  • -Technical guides
  • -Web content/ SEO writing

Module 4- Academic Content Types

  • -Question banks
  • -Workbooks
  • -Study materials/ courseware
  • -Academic guides/ manuals/ Tutorials
  • -E-learning / RUBRICS
  • -Project reports
  • -Research papers/ white papers
  • -Thesis reports 

Module 5- Communications and Content Strategy

  • -Strategic vs. Non-strategic content
  • -Permanent challenges in creating effective content
  • -Broader framework for creating content for social media.
  • -Creating and promoting brands with strategic content
  • -Building user experience with content
  • -Segmenting market and understanding your target segments.
  • -Creating target personas before creating content (with case study)
  • -Some core management concepts and its implementation in content strategy

Module 6- Taking Content to Work

  • -Content writing projects (Website Selection)
  • -Choosing the right projects
  • -Writing impressive proposals
  • -Setting up milestones
  • -Hourly tracking software
  • -Payment Collection through ESCROW accounts
  • -Withdrawing the DOLLAR amounts to Indian Bank accounts through Paypal
  • -Search Engine Optimization(SEO)

India's Only CW Institute Offering 100% Internship & Placement Support

Exclusively Offered by: Henry Harvin Education

Connect with Counsellors of Henry Harvin Education For More Information !