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India stands as one of the last big untapped frontiers for the world's $800bn car industry and all set to join the US and China in a "big three" of automotive nations. In a given stable and new economy demand is growing fast back at home and overseas exports. Back in India it's a long way to go for Auto manufacturers and there are the quirks of India's cost- conscious and demanding consumers as major hurdle. Vehicle buyers want plenty of features. Market overseas and local market demands a continuous improvement in the offering creating pressures on designers to come up with variety of world class designs
This is a conference with a large vision of making east meeting west. It is part of our continuous attempt to provide a platform for Indian designers to meet established designers of global brands and global ideas.